Fresh Look for Boyd Insurance & Investments

Our recent brand refresh is an exciting new opportunity to enhance expectations of what the community and our clients should see, hear, and expect from Boyd Insurance & Investments.

It was of the utmost importance that the Boyd brand primarily emphasize our commitment to building relationships and serving our local community through all of life’s seasons.

Austin Boyd, President

We are proud to announce the launch of our new brand identity as part of our company’s ongoing evolution.

Over the past 45 years, we have grown and become a trusted member of the community.  This brand refresh is an exciting change for our company. It sets expectations for what people should see, hear, and expect from Boyd Insurance & Investments. Our team’s vision when developing the new identity was to refine and streamline our visual identity while maintaining our commitment to relationship building in our local community… and ensure the high level of service you’ve come to expect from the Boyd brand.

So what’s changing?

You’ve seen our updated logo, with slick and sophisticated new typography and a bold new look. We continue to embrace the legacy of our company through the new visuals by retaining our familiar garnet color and iconic “B” symbol.  However, not only the logo and font selection that have changed.

We’ve changed our marketing materials including an ALL NEW website, enhanced social media, and client communication.  We chose to drop “Services” off the end of our company name because exceptional customer service should go without saying.  Our renewed focus on you, the client, and your needs for a modern insurance partner reflects our evolution as a company into the digital age.

What’s not changing?

Boyd Insurance & Investment’s commitment to serving our local community through all of life’s seasons remains strong.  This new messaging won’t sound unfamiliar to anyone who has worked with the Boyd team previously.  Our team of nearly thirty financial & insurance experts provide support through life’s unforeseen circumstances involving your home, business, and other assets.  In short, we’re Boyd Insurance & Investments: Protection for life.

Our agents aim to make Insurance & Investments approachable and accessible for everyone, and now our new website lives up to that standard as well. The updated website is mobile-friendly for the modern lifestyle and includes helpful educational resources including a blog with tips regarding insurance and investments, and online applications to receive a free quote or get in touch with our team.

As always, we appreciate your loyalty and will continue to provide the best coverage at the most competitive pricing.  If you have any questions, please don’t hesitate to reach out!

Until then, keep an eye on Boyd Insurance & Investments as we continue our growth and continue our brand awareness campaign.  We thank you very much for inviting the Boyd family to provide you with Protection for Life.

Your future starts now. Ready to begin?

Fill out our online Quote Request Form to let us protect you for life.

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2019-02-05T23:19:17+00:00

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Phone: (941) 745-8300

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